CFO
Jeff Peterson
Building the financial discipline and capital strategy required for WaHa's transition from prototype to commercial scale

Jeff Peterson brings more than 40 years of senior finance and operations leadership, including roles as Vice President, General Manager, and CFO at Heli-Support, Roberts Aircraft Company, Heli-One, and Trans Aero — aviation companies with revenue exceeding $50 million. Across those positions he led debt financings totaling more than $100 million, strengthened financial reporting and forecasting, and supported consistent top-line and bottom-line growth. At WaHa, Jeff oversees financial planning, investor reporting, and capital strategy as the company scales its commercial operations. He also owns and operates Target Alpha Financial, LLC, a tax and consulting practice serving several hundred clients, where he is credentialed as an IRS Enrolled Agent. Jeff holds a Bachelor’s degree from Northern State University with dual majors in Accounting and Business Management.